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General Lead Generation Using LinkedIn

General Lead Generation Using LinkedIn There are indeed no modern people who haven’t heard about or used LinkedIn. This is owing to the main aim and task of the aforementioned business space: finding professional contacts in various spheres, including but not limited to IT, sales, various productions, and many more.…

General Lead Generation Using LinkedIn

Case: a pharmaceutical company's site optimization

Our company has been providing optimization services for the websites of various subjects for several years. And some of the projects deserve special attention both by an ordinary person and an entrepreneur who wants to improve the efficiency of their business. Through this case, we would like to share with…

Case: a pharmaceutical company's site optimization

Email marketing vs spam: infographics

How often do you stumble upon a commercial letter while browsing your email? We are sure that in modern realities almost everyone receives such letters at least once a week. You bought something on the Internet – you got a message about upcoming discounts. We bought concert tickets online – we received a notification about…

Email marketing vs spam: infographics

Gamification in Marketing: Advantages and Best Practices

Life is a game. Everyone who accepted this simple truth invented their own rules a long time ago and made their lives easier and more interesting. Marketers, for example, have implemented this principle decades ago. When the dull and annoying ads had stopped being effective and the price for boring…

Gamification in Marketing: Advantages and Best Practices

10 Recent Marketing Trends that Will Dominate in 2019

It’s not always possible to tell what will be the next most efficient method of connecting businesses with consumers in the world of marketing. Once it seems that marketers they’ve finally understood what the audience needs, some innovation comes and turns the tables once again. That said, it makes sense…

10 Recent Marketing Trends that Will Dominate in 2019

How to Write an Effective Title Tag

The first step in any SEO strategy is on-site optimization. If it’s done right, you’ll see your website in the top rankings of the search engine. It will not be an exaggeration to say that the tag Title (SEO) is the cornerstone of optimization. The webpage title people see on…

How to Write an Effective Title Tag